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No More PR & Marketing Bollox! is campaigning to stamp out all those jargon-filled, unexplained, acronym quoting and nonsensical articles that have for too long plagued our world of PR & Marketing - and made it almost impossible for SMEs and Start-ups to get clear cut, simple, actionable advice.

This weekly blog-site is dedicated to providing the SME and Start-up community with highly reliable, no-nonsense and straight-talking advice on PR and Marketing.

The goal of No More PR & Marketing Bollox! is to bring together an array of tips, hacks and insights from entrepreneurs, marketers, and PR professionals to provide SMEs and start-ups with weekly, straight-talking, and no-nonsense advice on PR & marketing, which will enable them to thrive and succeed in the digital world.

Please, join us and help us to stamp out 'All that PR & Marketing Bollox' that is spouted by those who do not realise that they are just confusing the business leaders and management that so need it to help their businesses thrive and grow. Please help us to build a community and platform where SMEs and Start-ups can come for well considered, clearly written, jargon-free, concise and not in any way confusing advice on PR & Marketing.

We would love for you to join our campaign.

Make our mission your mission too - and impart some of your hard-earned knowledge and advice to the SME and start-up community, please tweet us, or email us.


 

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With more than two decades of experience running his own technology-focused PR and marketing firm, author and curator Bob Dearsley understands what you don't about PR and marketing. His straight-forward, witty and accessible advice will help you realise the remarkable benefits and advantages that the immediacy of the modern, connected world provides and how to leverage them for the long-term success of your business. You may not be able to afford a PR agency, but you can’t afford to miss out on Bob’s advice.

    No More PR & Marketing Bollox!

    PR & Marketing Hints and Tips

    Analysis of the Top Marketing Automation Software

    If you’re thinking of scaling up your business’ lead generation and customer acquisition – there’s one highly effective solution: marketing automation.

    Marketing automation provides your business with the ability to automate certain marketing actions by replacing high-touch, repetitive manual processes with intelligent automation, allowing businesses to improve their operational efficiency significantly.

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    Topics: Marketing Bollox

    A Marketer’s Guide: Instagram VS Snapchat Stories

     

    This guest blog post, 'A Marketer's Guide: Instagram VS Snapchat Stories' was originally published on Medium and is printed here with the author's permission. You can follow the author on Twitter @Stuxain or on Medium.

    How to Maximize Engagement with the “Millenials” and Beyond

    It was a warm autumn day, August 8th, 2016, when Instagram released its “Stories” competition to Snapchat. Many scoffed (myself included) thinking, “Wow, what a ripoff, they’ll lose their target audience” but then I began to think… this is genius. Instagram didn’t need to appeal to their existing audience—that audience already used Instagram religiously. They weren’t going anywhere, so why cater even more to them? It was time to expand.

    ... Continue Reading
    Topics: Marketing Bollox

    Best practice SEO advice: What is grey hat SEO?

    Topics: Marketing Bollox

    Best practice advice on Google's top SEO ranking factors

    Topics: Marketing Bollox

    The Key to Growth? Illuminating Your Best Bets

    Topics: Marketing Bollox

    Historical blog optimisation: updating old blog content to improve lead generation

    Topics: Marketing Bollox

    Why your website and content need to be mobile-friendly

    Topics: Marketing Bollox, Website Bollox

    Email marketing tips for small businesses

    Topics: Marketing Bollox

    What matters (and doesn't) when getting press for your start-up

    Topics: PR Bollox

    Measuring multichannel marketing ROI in the modern digital world

    Topics: Marketing Bollox